#HousingDay round-up

17.25pm

Signing off from #HousingDay now, but before I go….

Emma Reynolds, shadow housing minister, sends Inside Housing readers this non-political message celebrating the sector’s big day.

And on the other side of the political spectrum, Stephen Williams, minister of communities, offers this video on the importance of social housing.

We spoke to Housing Day founder Ade Capon earlier this afternoon to find out what’s next for the movement. Stay tuned for updates tomorrow. Happy #HousingDay and enjoy your evening!

16.50pm

We compiled this Storify with some of the best #HousingDay content from across the sector.

16.00pm

#HousingDay is trending in 3rd place for UK Twitter trends.

The Housing Day campaign has created two infographics on the Ipsos Mori and National Housing Federation research published this morning.

The key findings continue to trend. They are:

More than half the British public (58%) would support more council and housing association homes being built in their local area.

80% of the 1,997 adults interviewed believed social housing should be available to people when private rent became too expensive.

Ipsos Mori conducted the 1,997 face-to-face interviews with adults aged above 16 between October 24 and November 2 on behalf of a consortium of housing associations led by Yorkshire Housing and including the Joseph Rowntree Foundation. The data was weighted to reflect Great Britian’s population.

Read the topline results here.

Also enjoyed this offering from Investors in People.

15.25pm

Tim Farron, South Lakes MP, has called on bodies who own public land to do more to make sure every local family has a roof over their head.

He said: ‘The biggest barrier to building the homes we need is political will. I don’t just mean that the other political parties have been too afraid to speak up for the millions without homes. I mean that central government departments are too afraid to use the land they have to build homes, public bodies don’t realise how important the assets they have are, local councils are too slow to take responsibility for delivering the homes that their local people need.

‘We need to change attitudes, right from the local councilor who wants to ignore the housing need in their area, to the black and white thinking in government organizations that stops us working together to solve this crisis. I am encouraging  everyone from Network Rail, the NHS and other big holders of public land, to the renters who need homes needs to join up to the campaign to build the homes we need.’

He has also called on the government to invest more in housing, to give local areas like South Lakes the right to control their own affordable housing, including giving them the right to suspend right to buy, and to create  a new housing investment bank to simplify and target public and private investment towards housing.

15.00pm

Inside Housing has compiled an article with five tenant stories shared through different forms of media. They include Tanya MacGregor - Community Housing Cymru, David - Futures Housing Group, Frederick Limbaya - Metropolitan, Carol Cooper - Leeds Federated Housing Association and Liam O’Connell, a culture change consultant.

The #HousingDay thunder clap managed to create a social reach of nearly half a million at 2pm today.

Inside Housing’s digital (top) and sales team (bottom) get behind #HousingDay.

13.20pm

Time to check out how John Popham is getting on with his #HousingDay road trip. Inside Housing can see from his most recent tweet he’s just finished in Macclesfield.

Here’s his activities from today:

13.05pm

Prince Charles and Brandon Lewis visit the ‘utopian’ Hyde Homes development Peckington Square in Islington.

12.50pm

While the rest of the Inside Housing team have been glued to their desks on Twitter, Instagram, Facebook, Vine (you name it) today, assistant features editor Dawn Foster spent the morning shadowing Prince Charles and housing minister Brandon Lewis around a Hyde Homes development in Islington. We’ll be posting some photos from our intrepid reporter shortly.

12.20pm

Housing Day founder Ade Capon has a message for Inside Housing readers:

‘#HousingDay is flying, trending on Twitter and very exciting. Thank you to all of you taking part. It only works if everyone can get behind it and enthusiasm to sustain it. It’s a simple call to shout about what you do, and what your residents do. There has been some amazing stories and insight into the housing world shared today. You have absolutely provided ‘untold’ housing stories from across the country and many to follow up on. Remember #HousingDay is everyday, why stop now!’

Rob Warm, head of external affairs at the Nat Fed, has taken cheer from today’s Ipsos Mori and NHF report. Read his opinion article which celebrates the public’s recognition that affordable housing is an essential part of communities.

11.30am

Inside Housing’s columnist Jules Birch has analysed the Ipsos Mori and National Housing Federation report in this thoroughh blog - Social Messages. He’s included a slide share of findings from the report.

11.00am

A round-up of the best of #HousingDay on Instagram including our own Housing Day photos. Five points if you can name the team from left to right?

10.30am

Social landlords have taken John Popham’s advice and created lots of video content this year for Housing Day. Here are some of our highlights so far:

Gentoo Group has gone penguin daft. Who doesn’t love penguins?

Salix Homes has shared this video about their tenants Poets’ Garden

Housing 4 All has released this 13 minute documentary about the Counihan family in London.

Magenta Living will be sharing six videos today to celebrate #HousingDay. Here is the first one:

Places for People has created three video case studies of its #HousingDay heroes. Meet the ‘angel’ of Endike Lane in Hull.

10.00am

Activity from housing sector has got #HousingDay trending in London just below that charming fellow Dapper Laughs. Lets keep going #ukhousing so we can get above him.

09.30am

The Ipsos Mori data isn’t the only housing sector release today. Policy Exchange’s report Freeing housing associations suggests (available here) that social landlords should ‘buy their way’ out of regulation and blames ‘unnecessary red tape’ for stifling landlords and preventing them from building 100,000 homes a year.

Tom Murtha isn’t impressed by the proposals

Our esteemed columnist Colin Wiles has written a special opinion article on his housing history. Read his housing journey from Scarborough, Cyprus, Germany, Ashington (Northumberland) to Ramsgate.

And we’ve already found our #HousingDay grinch. Well done Joe Halewood for getting into the celebratory spirit

09.00am

After last year’s successful launch of a national day for housing, Ade Capon, senior communications officer at Yorkshire Housing, decided to do it bigger and better this year.

In his own words ‘#HousingDay 2014 is about bringing the sector together to bust the negative myths heaped upon social housing and promoting untold housing stories.’

One of the key things he did in the build up to this year’s event was to collaborate with organisations across the sector on a piece of research with Ipsos Mori about public attitudes towards social housing.

The research has been published today and the main findings are:

• More than half the British public (58%) would support more council and housing association homes being built in their local area.
• 80% of the 1,997 adults interviewed believed social housing should be available to people when private rent became too expensive.
• More than two out of three British people (67%) say that social housing plays an important role in tackling poverty in Britain. 

Read Inside Housing’s story here.

Sector reaction

Dr Tracey Jensen, a senior lecturer at the University of East London, researching welfare reform, crisis and inequalities and representations of poverty, wrote this blog for Inside Housing about the need for critical and careful television documentary, unlike the ‘poverty porn’ shows seen on our screens at present.

John Popham continues his #HousingDay roadtrip and today he’ll be visiting NPT Homes in Swansea, Peaks and Plains Housing Trust in Macclesfield, and Leeds and Yorkshire Housing Associations in Leeds.

The cheeky chap has been instagramming snaps from his journey including the below one this morning. We don’t blame him for tucking into a full English before the mammoth journey ahead.

Here are the tips the consultant offered our readers for telling stories digitally for Housing Day.

Here are some other #HousingDay tweets we’ve enjoyed so far this morning