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Pitching features

Got a brilliant idea for a feature that Inside Housing should be running? Or are you a freelance journalist wanting to know who best to approach with your story idea? Read on to find out what you need to know

How to pitch an idea to the Inside Housing features desk


A good idea for a feature could be data your organisation has uncovered, or an unusual project your organisation is working on. We are unlikely to write about a project that has been widely covered elsewhere, or is similar to many other initiatives.

Email a short paragraph explaining your idea to the features editor at

Please send your pitch roughly two or three months before publication date. If we like your idea, we might follow up by assigning a journalist to look into the story. Or, alternatively, we might ask a senior person in your organisation to write a comment piece or a more analytical piece about the project or issue at hand.

When considering if your idea might make a good feature, your best guide is to familiarise yourself with the Inside Housing features section. The sort of stories we publish fall into four main categories: investigations into the key housing issues of the day; analysis of policy and market factors impacting on landlords’ business plans; explorations of new ideas that can help readers do their jobs better; and interviews with the key players that influence the sector.

Click here for a list of Inside Housing’s forthcoming special issues, special features and supplements for 2018. It is intended to give you an idea of the sort of topics we are covering in the coming months. We welcome ideas for how we should cover these topics, specific story ideas or case study proposals.

We are always keen to receive story ideas and pitches.

For editorial proposals, please contact

For commercial projects, please contact


Inside Housing’s forthcoming special issues, special features and supplements